CEOs: If you’re not asking for a social media scorecard, you need to be
Sprout Social
AUGUST 9, 2023
As a CEO you rely on metrics like stock price, profit margins and revenue growth to monitor the health of your business. Track competitor performance Today, new competition emerges faster than ever, brands are up against legacy companies and D2C players alike, and you must compete for attention with companies far beyond your industry.
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