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Ari Herzog

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The ROI of Social Media

Ari Herzog

FEBRUARY 18, 2014

Pam Moore created a Twitter chat last night and asked people to explain the return on investment of social media. Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. SocBiz ROI is achievable. A3: Dancing around ROI. Start dancing WITH ROI.

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Bring Balance to Your Social Media

Ari Herzog

FEBRUARY 23, 2014

Penelope Trunk once wrote about portraying yourself on social media : Each of us is multi-faceted. With a selection of media to choose from, we can express different parts of ourselves in different ways. Follow my blog to read my insights on digital media. Any questions?

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