Writing tricks for content marketers
Sherrilynne Starkie
AUGUST 19, 2014
Try to use a keyword in the headline, the body copy, the permalink URL and the meta description. A version of this article was originally published on Thornleyfallis.com. This not only will simplify the narrative making it a stronger story, keywords used too often can be penalized by search engines. Stephen Fry on language and writing.
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