Janet Fouts

OCTOBER 6, 2013

The whole concept of content marketing seems obvious doesn’t it? I’m not saying content marketing is another snake oil scam. Client : Oh we have tons of marketing materials, we can just use that! Me : Uh… well, we can work your marketing message in of course, but what about supporting information?

Content 134

Content Marketing B2B Reputation 134

Janet Fouts

MAY 11, 2011

People who want to use social media to advance their professional reputation, attract business or build a brand often struggle with deciding where the line is between personal conversations and professional ones. If you’re using social media for your business, know this.

Social Media 137

Social Media Trends Reputation Authentication 137

Janet Fouts

JUNE 6, 2017

As Universities release students into the “real world” many are underprepared for today’s job market. Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. Tips to create and monitor your brand on social media.

Brands 97

Brands Curation Reputation Social Media 97

Janet Fouts

JUNE 23, 2011

If you’re using Twitter to market your practice, work on showing authority in your area of expertise. GovTwit a social media directory for government agencies and officials. JD Supra Really a great resource across several social media networks. Engage other users on topics that create an affinity between you.

TweetBeep 134

TweetBeep Twitter Privacy Directory 134