Adam Cohen

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Update Your Segmentation Model With Social Data Before It’s Too Late

Adam Cohen

Among key insights among the 81% of American adults who are using the internet, are several statistics (paraphrased) showing usage continuing to rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users. This represents 31% of all seniors.

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Update Your Segmentation Model With Social Data Before It’s Too Late

Adam Cohen

Among key insights among the 81% of American adults who are using the internet, are several statistics (paraphrased) showing usage continuing to rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users. This represents 31% of all seniors.

Data 100
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Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

I did a Google image search and found that only the Frederick, MD Chamber of Commerce had a quick badge on their site using the same language.). Share this on LinkedIn. A Little Help. Inspired by Christopher Penn’s post , I’m going to make it easy for you. – You’ll have a jpg that you can use anywhere.

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Social Media Does Not Exist

Adam Cohen

Attribution of revenue from interactive marketing tactics like paid search, display advertising and landing pages now need to factor social tactics (shared links, social content on site) to understand the impact to analytics and optimization. Share this on LinkedIn. On Beyond Snake Oil (1). Share this on Facebook. Tweet This!

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Down the Rabbit Hole: Super 8?s Complex Viral Campaign

Adam Cohen

Content seems to have stopped flowing to most of the sites since earlier in the summer, but we can expect more to come before the movie launch date (also revealed in some of the hidden content to be May 13, 2011). Share this on LinkedIn. The Digital Five Tool Player (7). Share this on Facebook. Stumble upon something good? Tweet This!

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