Janet Fouts

OCTOBER 29, 2012

Lots of people will tell you ”Social Media Influencers” are the key to social media marketing but what does that really mean? Klout , Peer Index or Kred score? Is influence based on number of connections? A combination of all of the above? Decide what the best communication method is for each blogger.

Influencer 135

Influencer Klout URL Social Media 135

Convince & Convert

NOVEMBER 1, 2011

You and I have the rare luxury of doing this for a living, but take an average marketing director or average CEO. There’s a lot of conversation these days about influence or outreach and Klout , with Klout’s new algorithm change recently. They’ve got to be like, “What the hell is going on?”

Klout 121

Klout Social Capital Influencer Social Graph 121

Sherrilynne Starkie

JUNE 9, 2013

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. Finding value in Klout like sites. 5 Questions Social Media Marketing Analytics Can Answer. Tracking the KPIs of Social Media. Measuring online influence. PLEASE LIKE MY FACEBOOK PAGE.

Analytics 380

Analytics Social Capital Klout Analysis 380

Convince & Convert

MARCH 6, 2012

I noticed that anytime someone wrote a blog post about Klout there would be this foaming at the mouth. Of course, now everybody knows about Klout and talks about Klout, but a year and a half ago it was unknown. We have very much in our social media bubble this culture of “I’ll scratch your back and you scratch mine.”

Klout 122

Klout Influencer Case Study Proposal 122