Akamai Marketing

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The Case for Active Users as Social Media Community Managers

Akamai Marketing

Had that person been checking Twitter as they start their day (as many social media users do), they would have seen the activity and probably prevented the offending tweet. . Their social media community manager was on Twitter personally and sending a couple of messages relevant to the current emergency was just part of the thought process.

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Social Media During Emergencies

Akamai Marketing

Since I was evacuated last night, as I listened to tsunami sirens wail, huddled in my car with blankets, pillows, dog, husband and a battery charger for phone and Ipad, the glow coming off my personal devices was my outside connection with the world. Is Twitter today’s warning siren? Is Twitter today’s warning siren?