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84% of Women Read Peer Reviews Before Making a Purchase?

The Realtime Report

Based on Influenster’s latest survey findings, 97% of women in the US own smartphones which has a huge influence on how they shop. Influenster, a product discovery and reviews platform, surveyed 11,266 women consumers in the US to find out how they shop and how they use product reviews to make their purchase decisions.

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NPS: What is a Net Promoter Score and Why Should You Care?

Hootsuite

Bonus: Get a free, easy-to-use Customer Service Report Template that helps you track and calculate your monthly customer service efforts all in one place. Reichheld spent about two years researching survey questions that would link customer behaviour, such as referring and purchasing products, with business growth. What is a NPS score?

Survey 105
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From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

Dataset and Sampling Methods. This article reports one of the main outputs of the SOC project, which is a seven-category taxonomy of collaboratories. Dataset and Sampling Methods. The breadth of this definition of a collaboratory complicated the choice of a sampling technique. School of Information. Introduction.

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Text Messages Sent by Cellphone Finally Catch On in U.S. - WSJ.com

Buzz Marketing for Technology

• See a sample reprint in PDF format. CODE=INDUSTRY SYMBOL=DTE --> Text Messages Sent by Cellphone. Staff Reporter of THE WALL STREET JOURNAL. Shirley Jackson runs a prayer group by cellphone text-messaging. wireless carriers, now offers unlimited text messaging for $10 a month. Finally Catch On in U.S.

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