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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). Why: If you prefer to view the entire transcript visually from December 3rd, Sandra Fernandez created a lovely Storify of the chat. Tuesday, Jan.

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

The following chart is taken from a survey conducted by Curata (content curation and content marketing platform), showing how businesses share curated content with their customers and prospects. Storify – Create or find stories. Imagine that you missed a really great conference but you heard that someone ‘storified’ it.

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How To Use Agorapulse To Promote Your Next Event

agora pulse

You are responsible for building awareness, selling tickets, managing attendee queries, keeping the momentum going during the event, ensuring that people are using the right hashtag and dealing with issues that arise. You need to be keep marketing, capitalizing on the warm after event glow. But your job isn’t finished.

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Klout, the Super Bowl, and Our Addiction to Shooting the Messenger

Convince & Convert

Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches. The media day ticket saved me $25 out of pocket, and who can turn down the joys of a special hashtag? I’m sure Wal-Mart will gladly publish their blogger outreach criteria. Maybe a Wiki?

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Tool Tuesday: Twitter curation tools

Akamai Marketing

Y0u can also add keywords from Facebook or specific hashtags to your Paper.li. Storify is another Twitter curation tool and a story-teller’s dream. I find Storify works best with specific hashtags and is a fantastic way to curate conversation surrounding an event. is to curate your Twitter list carefully.

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Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago. Seemingly everywhere you look, there’s content marketing tips, tricks, and hacks.

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The 21 Best Content Curation Tools

Webbiquity SMM

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. 1) Storify.

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