Mindjumpers

article thumbnail

Editorial Planning for Facebook Marketing

Mindjumpers

Target Group – Who do you speak to? To create content you can consider to develop the following: · Conversational touch points – Define a list of topics or themes that you can create conversation about based on your values, beliefs and target group. . · Tone of Voice – What is your brand persona and how do you speak and act?

Facebook 231
article thumbnail

A Guide to Marketing on Tumblr

Mindjumpers

Thanks to these functions, Tumblr has a social structure that allows you to connect with your target group on a level that can be hard to achieve on other blogging platforms. On the page for sport blogs, the Adidas ad runs in a format three times wider than the teasers for organic picks. Set a strategy.

Tumblr 268