Remove Findability Remove LinkedIn Remove Travel Remove White Paper
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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Think ebooks, white papers and even blog posts. People won’t use them, and therefore they won’t be used enough to make your content findable. Connect with her on LinkedIn or Twitter. And long-form content.

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10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

LinkedIn: it’s best to have some familiarity (real world or online) before trying to make a connection. Put another way, the common pattern is to have more Twitter followers than LinkedIn connections, and more LinkedIn connections than Facebook friends. Expand your online presence.