Waxing UnLyrical

AUGUST 2, 2018

LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Think ebooks, white papers and even blog posts. When she is not working, she hangs out with her husband and kids, travels, snowboards and laughs as much as possible. Connect with her on LinkedIn or Twitter.

Content 124

Content Brands Findability Marketing 124

Webbiquity SMM

DECEMBER 13, 2011

LinkedIn: it’s best to have some familiarity (real world or online) before trying to make a connection. Put another way, the common pattern is to have more Twitter followers than LinkedIn connections, and more LinkedIn connections than Facebook friends. Expand your online presence.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

JULY 29, 2012

” white paper. The accuracy of this reporting is improved with multi-channel attribution that shows when customers use multiple means (for example: google search, twitter, linkedin, blog post, webinar) before purchase. The software does the math, but it’s only as good as the set up.

ROI 138

ROI Social Media Social CRM Survey 138

Jeff Esposito

APRIL 17, 2012

Yeah I’ve got a LinkedIn account, but I hardly go on it. It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. They found a way for LinkedIn to make their jobs easier (think Pinterest and women). I’m not looking for a job.”.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Rebekah Radice

MAY 4, 2017

White papers. Given the speed content travels across social media , grabbing attention fast is critical. But you can’t just share any content and expect to get great results. It needs to be the type of content that converts. What does that look like? Video tutorials. Case studies. Infographics. Blog content.

Social Media 154

Social Media Engagement Meme Buy 154

Rebekah Radice

MAY 4, 2017

White papers. Given the speed content travels across social media , grabbing attention fast is critical. But you can’t just share any content and expect to get great results. It needs to be the type of content that converts. What does that look like? Video tutorials. Case studies. Infographics. Blog content.

Social Media 60

Social Media Engagement Meme Buy 60