Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
Webbiquity SMM
OCTOBER 29, 2012
Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.). Measurement: What was the result—how much online visibility was achieved with a particular piece of content? How much website traffic did it drive? How many conversions?
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