Social Media Strategery

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Customers Don’t Want Ads, They Want a Conversation…Just Not the Conversations You Want to Have

Social Media Strategery

Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. If you give me something (coupons, discounts), I’ll put up with your annoying habits (spamming my social media feeds).

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Justifying Social Media to the Big Wigs

Social Media Strategery

I walked them through how to use both RSS feeds and del.icio.us , and showed them how they could use simply tag their relevant media coverage using whatever tags and descriptions made sense to them. They could then create an RSS feed for those tags that is placed onto their internal Intranet site. Add RSS feeds to your website.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Once you’ve started to establish such a following, and you tweet about each of your blog posts as you publish them, you’ll get a lot more people reading what you write. What drives readership is a slowly building witches’ brew of search engine exposure, awareness within your target community, subscriptions to your feed, etc.

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Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

But remember when content marketing consisted of publishing a blog post a week? They’re even using automated content creation and curation platforms to feed the beast and stay at the top of search rankings. Seemingly everywhere you look, there’s content marketing tips, tricks, and hacks. every single day. every single day.

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