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How to Integrate Inbound Marketing Tactics Into Your PR Strategy

Convince & Convert

APRIL 2, 2013

Create newsworthy press releases and distribute them to appropriate media & news feeds. Social media, content marketing, and SEO are the main components of inbound marketing. Optimize your press releases for search (SEO). Just launch a press release with survey results?

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Press Release Strategy scribd Marketing 147
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How to Build the Ultimate Online Newsroom

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. RSS feeds for press releases and blog posts.

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Press Release scribd Vimeo How To 200
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