Jeff Esposito

JUNE 10, 2013

Think about it, have you ever read Apple or Facebook terms of use when setting up an account or getting an update? <You If you were to buy via Amazon, you would get 17 weeks of DirectTV Sunday Ticket for mobile, tablet and computer. We get drawn in by the shiny object of our desire and forget to read through the fine details.

Sports 45

Sports FAQ iPad Mobile 45

Jeff Esposito

OCTOBER 19, 2012

Kobe Bryant’s brilliant use of Facebook for fan engagement – this is a great example of how an athlete (or his reps) gets the social aspect of social media. this is a pretty interesting look at the ethical side of the companies making our popular mobile devices. Now I am no fan of Kobe, but this is still pretty damn cool.

Foursquare 42

Foursquare Marketing Exercises Influencer 42

Jeff Esposito

NOVEMBER 23, 2010

Earlier this month, Facebook dropped a bomb on the geolocation space by introducing deals via their Places mobile application. This move was a power play for the largest social network and a potential boon for advertisers looking to tap into the 100 million users of the Facebook mobile application.

Applications 30

Applications Education Discount Mobile 30

Jeff Esposito

APRIL 17, 2012

LinkedIn, much like Facebook, was born during a time of blossoming internet transparency, when people began to come from behind the ambiguous screen names and revealed their real selves and in some cases their professional selves, online. There’s even an iPhone/Android app that allows user friendly mobile participation.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Jeff Esposito

MARCH 28, 2011

And since it’s a mobile app, I can use it to find places near me no matter where I am in the city. Depending on the night, that tells me about a fun new restaurant, whether the Red Sox are home or away, that a particular bar I normally enjoy is way too crowded to wait in line for, etc.

Foursquare 46

Foursquare Engineering Twitter Resources 46