Facebook Findability Questions Social CRM 
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APRIL 17, 2012
What makes media a social media? There's a long-standing answer to this question. If you ask someone what social media is, they will inevitably say that it's all about the conversation. I'm no longer bullish on this notion of conversation within social media. A social business is a sharing business. social crm.
Convince & Convert
MAY 19, 2010
Why We Reach For The Spoon Today, we are looking for one thing in the content that we consume online — whether it is high-dollar marketing content created for the Coca Cola Facebook page or just a personal blog post written by our Aunt Sophie — we are looking for VALUE. A Facebook profile update is very shareable.
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