Adam Cohen

JUNE 8, 2010

Take these examples: 50% click through rate increase in paid search when consumers were exposed to influenced social media and paid search ( comScore & GroupM study ). The technologies that are available influence traditional marketing tactics already. In some cases, they magnify each other.

Social Media 236

Social Media Paid Search comScore Posterous 236

Firebelly

AUGUST 27, 2010

Facebook Places vs. Foursquare: Who Has The Business Edge? Facebooks unveiling of Facebook Places is an obvious banshee cry to Foursquare and other location-based check-in services. As such, Facebook has released a new guide for businesses to learn how to merge Facebook Pages and Facebook Places into a single Page.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Growing Your Business: 5 Tips from the Founder of Foursquare (Mashable): Dennis Crowley knows his stuff, and he’s given some good and creative tips to build visibility to his business. Hey, Foursquare was pretty small once! Here are other examples about how to leverage the popular video sharing site to get a job.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 5, 2012

This is a post that looks at some of the high performers and gives examples on how you can do the same. PPC Marketing & Paid Search. Geography, for example, comes into play here. For example, if something happens often enough, you’ll be persuaded. Marketing Automation.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

AUGUST 5, 2013

For example, 93% of marketers use social media for business. Google accounts for 90% of search traffic to b2b websites. The least popular channels (all with single-digit percentage use) are Foursquare, Instagram, Tumblr and Quora. But how do marketers and consumers view social media differently? Small businesses? MediaPost ).

Statistics 214

Statistics Social Media B2B SEO 214

The Way of the Web

APRIL 10, 2011

The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup. Without being able to dig into the study, there are some initial questions (Inclusion of Twitter clients, and wouldn’t Foursquare and Meetup be primarily for offline referrals?).

Social Networking 34

Social Networking scribd Foursquare Retail 34

Convince & Convert

JUNE 16, 2010

Example: How many customers love iPhone applications? Jay gives outstanding examples of how to discover what’s relevant. As single example: Do you read your own product reviews? There are other examples of quick ways to assess latent need that are even more exciting. They failed to discover how a top-selling $1.00

Social Media 120

Social Media Strategy Mobile Consultant 120