Akamai Marketing

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Twitter-ups the future of events, sponsorship and event marketing

Akamai Marketing

Social media has reached the masses. Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? Ah, events. When will tradeshows start hosting Tweet-ups around the country to build momentum for their events? What’s your social currency?

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Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

Think: In order to encourage app usage, a mobile “Geeks on the Bus” tweetup/kick-off event was planned. The event encouraged bus riders to converge on Honolulu Hale and take the bus together to one of Honolulu’s co-working locations with Mayor Peter Carlisle. Some social media influencers were first-time bus rides.

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Tool Tuesday: Twitter curation tools

Akamai Marketing

to share content from other Social Media Club members. Its a great way to support other Social Media Club professionals and its been a fantastic conversation starter. Y0u can also add keywords from Facebook or specific hashtags to your Paper.li. I use Paper.li is to curate your Twitter list carefully.

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