Remove Eventful Remove Message Boards Remove Microblogging Remove MySpace
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Book Review: Social Media Marketing

Webbiquity SMM

Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Events (e.g., Eventful, Meetup, Upcoming, etc.). Microblogging (Twitter, Jaiku, Identi.ca; Li helpfully notes that “the power of microblogging for a business can be huge, if you add personality into your Twitter stream and not just allow it to be automated.&#

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

I loved FB because it wasn’t myspace and wasn’t full of junk, spam and porn and when it opened to everyone, i was afraid it would become just like that. I think people opted for FB over MySpace because of so many of the reasons people are becoming disenchanted with FB right now. and I felt the same way as you did.

Facebook 277