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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Consumable content means a quick, fun message that is easy to engage with or respond to. Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ). People won’t use them, and therefore they won’t be used enough to make your content findable.

Content 124
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The complete guide to B2B SEO

Sprout Social

On a page or blog post, it includes the meta description and title tag, alt text on images and structuring the content so information is relevant to both the user and findable by search engines. It also includes engagement on the page or post. The links in the below blog post from Affirm show off an example of using off-page SEO.

B2B 117
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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity SMM

How can you optimize your profile to be “findable&# for the right phrases within LinkedIn? Stephanie Frasco recommends having an SEO keyword-heavy profile, blogging, using applications and engaging in conversation among other practices for maximizing your impact through LinkedIn. What new features should you get familiar with?

LinkedIn 190
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Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Ilias Chelidonis shares 101 marketing quotes from a HubSpot presentation, such as “Remarkable social media content and great sales copy are pretty much the same–plain spoken words designed to focus on the needs of the reader, listener or viewer” and “Make the customer the hero of your story” (so true).

B2B 191
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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

.” Blakeley concluded that “the online experience for consumers was undefined or uncharted, leaving consumers to fend for themselves to find relevance within the engagement without any reinforcement to brand value or story.” 6 Compelling Reasons You Should Use Pinterest for Marketing by HubSpot. by MarketingProfs.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Community Management/Engagement. Get Your Social Media Strategy in Shape with Spreadsheet Aerobics (Beth Kanter): Beth Kanter uses Facebook as the example in this post that explores how she evaluates the effectiveness of her social media engagements. Affiliate Marketing. Landing Pages. Local/Mobile Search. Personal) Branding.

Marketing 279