Socialmedia.biz

SEPTEMBER 28, 2016

Offer a Free Webinar to Add Value and Capture Emails. If you have an engaged social audience and want to get them feeling more invested in your solution, use your social channels to promote a free webinar on a topic that your audience cares about and your product addresses. Image source: https://curated.co/features.

Engagement 60

Engagement Social Media Curation Newsletter 60

Sprout Social

JULY 9, 2020

Content encompasses everything from ebooks to webinars to blog posts. Content that exists as informative how-to guides and webinars for anyone, not just your customers, falls into the awareness stage. For the auto company, it could be hosting a customer loyalty event and converting some of them to brand ambassadors.

Content 109

Content Marketing Publishing Loyalty 109

Sprout Social

JULY 9, 2020

Content encompasses everything from ebooks to webinars to blog posts. Content that exists as informative how-to guides and webinars for anyone, not just your customers, falls into the awareness stage. For the auto company, it could be hosting a customer loyalty event and converting some of them to brand ambassadors.

Content 88

Content Marketing Publishing Loyalty 88

Pam Hughes

NOVEMBER 24, 2021

It’s the second most frequently cited benefit, right behind brand exposure and ahead of lead generation, brand loyalty, and garnering more sales. You can prevent this from happening by embedding sharing buttons next to your content. It can also be a key driver of traffic to your website. Optimize your social profiles.

Social Media 92

Social Media Reddit Diagrams Forums 92

Hootsuite

MARCH 31, 2020

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Other conversion examples include lead-generation actions like opting into a newsletter, registering for a webinar, or downloading a whitepaper. See Conversion rate. Conversion rate. Retargeting.

List 145

List Social Media HootSuite URL 145

Convince & Convert

SEPTEMBER 20, 2010

Due to embedding of tweets, people scanning tweets but not actually having an account, and tweets being picked up by search engines, 23% of consumers read tweets at least monthly. Ultimately, I see Twitter (and even Facebook, largely) as being more impactful on loyalty and retention, than on net new revenue. Interaction.

Social CRM 148

Social CRM Twitter B2B CoTweet 148