Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Tweet This!

Social Media 230

Social Media SM2 Energy Microblogging 230

Bill Hartzer

MAY 26, 2010

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. You can also measure and track engagement while determining which conversations in chat rooms, forums, etc. These are the top social media monitoring tools out there.

Cymfony 152

Cymfony Social Media Tools SM2 152

Webbiquity SMM

MARCH 23, 2011

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services.

Tools 193

Tools Social Media Sysomos Vocus 193