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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

First thing you need to do is define your goals; that is, what is it that you want to accomplish with your social media campaign and then decide on which performance indicators will measure the success. Here are Some Key Performing Indicators of Social Media Engagement that you may consider measuring: Bookmarks (onsite, offsite).

Analytics 350
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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

So which news sites are getting the most out of their social media efforts? That’s not an easy question to answer without having access to each site’s analytics data and knowing their goals and objectives. But it is possible to make some basic comparisons using data from some of the free tools that are available. on their site).

Sites 176
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Lessons to learn from Blekko and T-Shirt marketing

The Way of the Web

If you’re interested in playing around with data and search, then it’s definitely worth checking out, but the important thing for this article is in the picture: It’s a picture of a T-Shirt sent to me by Blekko. AdAge, Technorati, Wikio, PostRank etc, etc.

CPM 33
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28 Resources from My Internet Marketing Toolbox

Viper Chill

There are three modes: Overlay (click data), Heatmap (popular areas) and Confetti (each individual click on the page). If you see that a certain site is sending a lot of RSS subscribers, you can work to get more traffic from that source. Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive.