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How to use data for content curation

Sprout Social

With growing competition, the best way for your brand to stand out on social media is through engagement. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. And creativity is the top reason why a brand’s social presence stands out.

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13 Social Media Experts Share Their Biggest Piece of Marketing Advice

Buffer Social

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. Today we gathered 13 of the world’s leading social media experts and asked them to share their best advice for marketers.

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7 Critical Habits for Profiting from Social Media

Razor Social

Who said you can profit from social media? I thought it was all about engagement… I can show you many graphs that show that more people are creating content than ever before and that more people are engaging in social media channels. If you want to generate ROI from social media, the starting point is great content.

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7 Ways to Take the Media World by Storm

Convince & Convert

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Many brands today are leveraging employees and outside influencers as part of their content marketing programs.

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Content Marketing Trends to Watch for in 2018

Buzzlogix

To stay competitive, your brand should be considering how to make use of these new capabilities, even if you’re not ready to launch an AI app just yet. Since these technologies will become more widespread and easier to access, planning for how to integrate them into your content marketing is key. This is good news, right?

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25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

A split within Social media and content: Social Media will be split into 2 areas, the visual web and the community focused web. Algorithms will play a bigger role in how your content will be seen. Those that are active on social media need lots of good content to post and this will continue.

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