Convince & Convert

APRIL 8, 2010

I use my iPad instead of my iPhone, not instead of my MacBook. In truth, the touch mechanics of the iPad are virtually identical to the iPhone. Little iPhone games like solitaire become substantially more engaging on the iPad. The virtual keyboard is barely better than the iPhone, and you still cannot touch type.

iPad 138

iPad Content iPhone Wireless 138

Convince & Convert

AUGUST 25, 2010

Imagine a Starbucks patron is reading a review in the free version of the New York Times about a Chardonnay and suddenly their iPhone buzzes. We’re willing accomplices in our own marketing funnel. What’s Next (Potentially)? The coupon has a timed code and expires in 3 days, nudging you to act.

Facebook 145

Facebook Yahoo Collaboration Social CRM 145

Webbiquity SMM

AUGUST 16, 2010

Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues.

Social Media 200

Social Media Tools Strategy Tips 200