Remove CPC Remove Meeting Remove Social Networking Remove Templates
article thumbnail

19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

The social funnel: a breakdown. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. The most important social media metrics for marketers. The social funnel: a breakdown. Cost-Per-Click (CPC). Instead, look to your CPC.

Metrics 112
article thumbnail

How to Create a Social Media Strategy in 8 Easy Steps (Free Template)

Hootsuite

In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. How to create a social media strategy. How does your social media presence compare to the competition?

Template 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

19 Social Media KPIs You Should Be Tracking

Hootsuite

Plus, tracking social media KPIs makes reporting back to your boss easier — it’s a reliable way to prove to your supervisors that your social media strategy is working. Keep reading to find out more about different types of social media KPIs and how to track them. What are social media KPIs? Cost per click (CPC).

article thumbnail

Social Media Marketing for Doctors: How (+ Why) To Do It Right

Hootsuite

Plus, social media and email marketing have significantly lower costs than traditional advertising methods such as TV or print advertising. For example, the average cost per click (CPC) for Facebook ads is between $0.18 You can think of it like a treatment plan: By following a few simple steps, you can gain a healthy social strategy.

article thumbnail

45 Marketing Tools to Consider for 2017

Razor Social

You can connect up to 9 social networks and other online services (called ‘apps’) to your account. The tool will return tons of related long tail keywords with search volume, CPC and difficulty, as well as SERP results with some valuable SEO metrics. Social Warfare. SEOMonitor. AgoraPulse.

Tools 40
article thumbnail

Social Media Advertising 101: How to Get the Most Out of Your Ad Budget

Hootsuite

Advertising on social is a hyper-direct way to reach the audience you want. All the major social networks offer advertising options. When choosing where to place your ads, it’s also helpful to know which networks are most popular with your target audience. This is an obvious choice for your first social ad campaigns.

article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. How the Instagram Algorithm Works. How the Twitter Algorithm Works.

List 145