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Search Engine Marketing Specialist Job Opening in King of Prussia, Pennsylvania

Bill Hartzer

– Experience with major search engines and paid search networks (Google, Yahoo, Bing, Facebook). – Understanding of key industry metrics (CPC, CTR, CPA, CPM, ROI, ROAS, Conversion Rate, etc.) – Ability to grasp technical and business problems and be able to quickly formulate ideas with incomplete information.

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10 Ways to Woo Would-be Advertisers on Your Blog

ProBlogger

But it is not possible unless your blog have relevant, current, and useful information for your readers. Create a specific page for ad information. Having a separate page that displays the information about ad space on your blog is very important. This guest post is by Anup Kayastha of MoneyMakingModes.com.

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Social Media Marketing Guide: Facebook

Little Web Giants

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. For more detailed information about Facebook demographics, check out iStrategyLabs’ Facebook Demographics Report. For more information, read Facebook’s documentation on the Open Graph.

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Social Media Marketing Guide: Facebook

Little Web Giants

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. For more detailed information about Facebook demographics, check out iStrategyLabs’ Facebook Demographics Report. For more information, read Facebook’s documentation on the Open Graph.

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A Marketer’s Guide to Making the Most of AdWords

Convince & Convert

Average Cost Per Click (CPC). Note: You can find the list of conversion actions you can track through Google Adwords here. Here are some example of common client goals: Target Cost-Per-Acquisition (CPA): This is a budgeted amount per lead or sale. Identify Metrics and Goals. Impressions. Click-Through Rate (CTR). Quality Score.

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