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Buzzwords Decoded: 32 Social Media Marketing Terms Explained

Ignite Social Media

It’s the post that never goes out of style and continues to engage your audience long after it’s been published. Hate followers are those who can’t resist engaging with your content, even if it’s just to criticize or argue. Hey, engagement is engagement! What does CPC mean?

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Reddit’s Big Move on Money-Making Features: Here’s What You Need to Know

The Realtime Report

This feature operates with a cost-per-click (CPC) cap in place, ensuring advertisers get the best value for their investment. A study by AdEspresso found that automated bidding strategies, similar to Reddit’s “Maximize Conversions,” led to a 15% reduction in cost per acquisition (CPA) compared to manual bidding.

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Connect with ultra-targeted audiences on and beyond Twitter

Audiense

We help brands find and target the right people on Twitter, which increases the engagement rate and decreases the cost per action. In some cases our clients have managed to reduce the CPC (cost per click) by 37% and the CPA (Cost per Acquisition) by 78%.”, . “The optimisation of advertising involves many factors.

Twitter 91
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Blogging And Podcasting As A Business Model

Twist Image

This can be hiring them as a consultant or as a speaker or engaging in their company for the services they offer. There is no advertising or "sales pitch" in the content, but the hopes are that the content creates the desire to want to work with the content producer. The challenge with the direct approach to making money.

CPA 108
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The 8 Things You Must Do to Improve Your Sponsored Social Ads

Convince & Convert

A great quality score leads to more impressions at a lower cost-per-engagement, while a low quality score will lead to less impressions for a higher cost. Visitors may already engage with you through other paid campaigns. Engagement: This means likes, retweets, shares, and comments. Recycle from other channels.

CPM 150
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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Engagements: A count of all social actions taken on a piece of content, such as likes, comments, and shares. Engagement Rate: The frequency of engagement based on the number of times it was seen. Often calculated by engaged users divided by reach but differs by platform. CPL CPA CPC ROAS.

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Social Media Marketing Guide: Facebook

Little Web Giants

They are very useful for gauging which posts really resonated with followers based on engagement. There are nine types of objectives for a campaign on Facebook: Page Post Engagement : Promotes a post so more people see it. App Engagement : Promote usage of an app. App Engagement : 1,200 x 628 pixels. Campaign Level.