The GAP, ROI, and Awareness
Josh S Peters
SEPTEMBER 18, 2009
Heck, even their campaign URL ( [link] ) just redirects to their FaceBook group. So as long as you keep your CPA (Cost Per Acquisition) below $4 you’re making money and have a positive ROI. Even there, the majority of the links they sent out directed people to the FaceBook group.
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