Baskin Robbins Sells 31-Cent Scoops With Smart Social Media
Socialized
MAY 21, 2010
to use its customers and friends as a high-speed, near zero-cost network. Also, once in the store, I was given a handout that explained that I could use my mobile phone to send a text message and join an ice cream club for birthdays, discounts and other promotions.
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