Firebelly

FEBRUARY 29, 2016

Here’s a handy cheat sheet for common social media ad metrics and the formulas used to derive them. Cost Per Click. This metric is often associated with website click ads. If you spend $100 and receive 500 clicks, the cost per click is $0.20. Cost Per Engagement. Cost Per Like/Follow. Impressions.

Metrics 50

Metrics Social Media Cost Consultant 50

Firebelly

JANUARY 22, 2018

Examine the metrics to discover patterns as to what content drives the most traffic to your site. You can typically see positive results and metrics within a few days of running a special “offer.” Though the upfront cost of creating a video can be exorbitant, it’s usually worth the time and effort.

Marketing 181

Marketing Influencer SEO Adwords 181

Firebelly

APRIL 9, 2012

5 Social Media Metrics That Matter Now. By Debra Donston-Miller As businesses get more sophisticated in their use of social networking, so too are the metrics by which they measure social business ROI. By Peter Kim Here are 101 examples of social business return on investment, roughly 60% revenue generation and 40% cost reduction.

ROI 188

ROI Social Media Radian6 Metrics 188