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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Leads from inbound marketing cost on average 61% less ($135 vs. $346) than outbound marketing leads. Inbound marketing leads cost on average 62% less than outbound-generated leads, and the “big three” inbound channels—blogs, social media and SEO—all cost less on average than any outbound channel. The Backup List ).

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

More Video: Though it’s still expensive to do well, online video tools are helping to bring down production costs. ” — 5 Marketing Trends That Should Influence Your 2018 Budget , ContentStandard. Influencer Marketing Trends. ” — 2018 Trends: B2B Marketing , Edelman. Social Media Marketing Trends.

B2B 297
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How Your Competitors Will Shift Their Digital Marketing Strategy in the Next Two Years

Webbiquity SMM

Spending on posting and tools for social media monitoring and management becomes a smaller part of the budget as firms grow, since larger firms are able to generate more social buzz through their employees, customers, and industry influencers. What Types of Content Companies Will Invest the Most in Over the Next Two Years. as they grow.

Strategy 164
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Get More From Email Signatures With Sigstr

Convince & Convert

So, using Sigstr gives you the ability to take your employees’ work email signatures, not their personal, their work email signatures and insert graphical banners in those signatures that then click through to your landing page, to your sign-up page or video, your white paper, your webinar, whatever. Dan: Right.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Paid search ads, however, still outperform both. ” Somewhat surprisingly, just 36% of small businesses said they are doing SEO on their websites, and only 17% are using paid search advertising. ” 6% said they rarely or never click on organic search results (so why are they searching?!).