Conversation Publishing Social Enterprise White Paper 
Convince & Convert
OCTOBER 22, 2013
We look at the numbers of social shares, links, mentions and page views. Down the line, we also look at the number of assisted conversions the content contributed to our software Free Trial conversion funnel. This started as a simple goal to publish a record of Google updates. Immediate conversion events.
Convince & Convert
JUNE 29, 2012
Jim : You know, obviously, being able to put out there, I’m looking for CFOs and people who are CFOs, you know, that seems like pretty much a no-brainer but as with anything, you know, if the conversions aren’t there, then it’s really not worth your time. Eric : Yeah. The data is there to enable. And so now, suddenly, $1.2
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