Janet Fouts

OCTOBER 4, 2010

Social capital is one of the new buzz words of the decade. How much Klout you have is one way to measure it. Tara Hunt calls it “ Whuffie “ Whatever it is, the better your social capital the more likely it is your followers will take action. Those are the ones with social capital.

Social Capital 134

Social Capital Klout Social Networking Communities 134

Convince & Convert

NOVEMBER 1, 2011

But also, it’s perpetuated through the “social media experts” I can tell you that year after year, I would have to get in debates that would justify my friend to follow ratio on Twitter, for example. That is the difference between social capital and influence, because they’re very different.

Klout 121

Klout Social Capital Influencer Social Graph 121

Convince & Convert

MARCH 6, 2012

There was a reason why nobody in social media has written a book about the nature of influence. I noticed that anytime someone wrote a blog post about Klout there would be this foaming at the mouth. Of course, now everybody knows about Klout and talks about Klout, but a year and a half ago it was unknown.

Klout 122

Klout Influencer Case Study Proposal 122