Bill Hartzer
MAY 26, 2010
You can also measure and track engagement while determining which conversations in chat rooms, forums, etc. Buzzlogic – As it says on their company page “Welcome to the Conversation&#. BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics.
Net-Savvy Executive
MARCH 30, 2011
The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009. Competitors need more than a me-too monitoring platform to win. Aquisitions say something about the segmentation of social media analysis.
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Diva Marketing Blog
FEBRUARY 23, 2009
With the rapid increase of digital conversations the importance of not only listening to consumer generated content (CGC) but the analysis of this new data set is finally taking its place at the marketing research table. I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening.
Buzz Marketing for Technology
FEBRUARY 9, 2011
Disclaimer – these are my opinions formed by my conversations with these firms). They have a platform based on 3 elements – Build, Manage, Measure and they add services on top of that to help identify what is driving value for you. So lets dig in! ANALYTIC AGGREGATORS. They struck me as a very small but very custom shop.
Buzz Marketing for Technology
JUNE 27, 2008
Big companies like IBM and Juniper Systems are developing telecommuting platforms for government. We’ve brought back the front porch, where all the conversation and connection that kept communities together and going occurred. Corporations are learning how to have conversational skills. Andy Headworth. Absolutely Chris!
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