Sherrilynne Starkie

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Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. The sweet spot for blog content is from about 300 to 400 words.

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Debunking the myths of social media

Sherrilynne Starkie

social sharing and URL-shortening platform has recently published a study, along with a nifty infographic which debunks six myths of social media. Here’s what the study showed: Twitter and Facebook are not the platforms upon which most content sharing takes place. Millennials are not the biggest shares of branded content.