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Monetization: Social Network Advertising

Laurel Papworth

Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 Twitter: Reputation Management in Social Networks (20).

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.