Will India See a Rise in Digital PR?
Waxing UnLyrical
DECEMBER 11, 2013
In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. India now has nearly 74 million Internet users , according to a recent ComScore report. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore.
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