Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

MARCH 16, 2010

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. Updating Facebook from third parties like Tweetdeck? However, it’s important to recognize that 3 times more people use Facebook from a smart phone every month than use Twitter at all. What’s Happening?

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

SEPTEMBER 21, 2010

The feeling of community, and “we’re all in this together&# is slipping away. Smart phone-toting attendees could snap a photo of each others’ code, and instantly follow one another within the my.SXSW social network. At SXSW, each attendee had their unique QR code printed on their name badge. The kismet.

Social Media 126

Social Media Strategy Conference Eventful 126