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Shifting Focus From The Traditional Marketing Funnel To Personalized Messaging Using Social Media

SocMed Sean

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

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TODAY: The UN International Day Against Torture

Mindjumpers

World Without Torture World Without Torture is a global proactive community, a movement of people who share a dream and fight for a World Without Torture. It was launched on Facebook in May 26, 2010 and got more than 2000 supporters from 40 different countries in the first two weeks.

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This Week in Social Media - 3/26/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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The 9 Conversion Habits of the World’s Most Successful Bloggers

ProBlogger

According to research by ExactTarget : “77% of consumers prefer to receive permission-based marketing communications through email”. Some may argue he goes a little overboard but since Neil writes about marketing, his audience is likely forgiving of aggressive marketing tactics. They use multiple opt-in boxes.

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