Communities Loyalty Metrics Wireless 
Webbiquity SMM
JUNE 6, 2011
It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. According to Tom Grant , Ph.D, You expand it.”
Techipedia: Tamar Weinberg
DECEMBER 15, 2009
Customers might purchase based on customer reviews or the opinions of influential bloggers or loyalty based on membership in one of Seth Godin’s Tribes (great book!), What happened to defining goals, setting a strategy, executing the campaign, and actually calculating metrics? This isn’t a post about people skills.
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