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What is hashtagging and how to use it effectively

Sprout Social

To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. What is hashtagging? How to use hashtags.

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Social Media During Emergencies

Akamai Marketing

So now that social media is officially part of emergencies, some thoughts and suggestions about social media use during large scale emergencies: Hashtag coordination : local, state, federal agencies should coordinate around a single hashtag and alert news outlets to the hashtag. What is it going to take?

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

More than 80% of B2B decision makers say they visit vendor-independent communities or forums, vendor-sponsored communities or forums, and LinkedIn at least monthly for business purposes. Within the Fortune 500, telecommunications (53%) and specialty retailers (48%) are most likely to have blogs. Use hashtags—but sparingly.