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Crowdsource: BP Oil Spill and social media

Laurel Papworth

And there are a lot of innovation crowdsourced communities online. So I got to thinking: what if we crowdsourced a solution? And my second question was… would BP listen to a crowdsourced solution? Crowdsourced innovation social networks. So I had a look on crowdsourced business websites.

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The pros and cons of social media

Sprout Social

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. Enables instant communication. Ability to crowdsource. Social media is an always-on focus group.

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What Happens After Your System Notices Something Important?

Net-Savvy Executive

At the high end, we're looking at a valuable—but noisy and sometimes misleading —source of crowdsourced information about events in near-real time. It's the web-powered news channel that always shows something you might care about. Faster than you can read them, more messages arrive, and they're all relevant.

System 79
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Social media activism: This is how you start a movement

Sprout Social

As a marketer, how do you make sure your message is effective? There are four main types of content social media marketers should consider when they’re joining—or starting—a social media movement. They can also separate communities from their culture. Community is arguably the most important part of social media activism.