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5 Reasons Your Facebook Ads Aren’t Performing

agora pulse

You know that part of the ad creation or boosting process where you can select your audience? When you create an ad, Facebook gives you the choice of a CPC (cost per click) CPI (Cost per impression) or Daily Reach. In my experience, CPC is the most tangible option because you are only charged when someone clicks on your ad.

CPI 60