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Should My Business Bother To Have Social Media KPIs?

agora pulse

OCTOBER 19, 2017

The second, and more probable, is that social media now costs more money than it used to and businesses want to know where that money is being spent. The cost of a social media team, advertising spend, artwork, video and promotions can easily exceed $10,000 per month and that cost needs to be accounted for. Engagement.

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Social Media CPI URL Social Media Management

Brumby’s Bakeries and Negative Criticism in Social Media COI

Laurel Papworth

JULY 11, 2012

If your CEO hasn’t figured out the ROI of social media then think about the COI, the cost of inaction. I speak a lot at conferences, run workshops and consult with clients on snippy bitchy comments in social media. Uhoh Deane Priest told 300 franchisees to “blame the carbon tax” while hiking bread prices.

Social Media

Social Media CPI Price Retail

Should My Business Bother To Have Social Media KPIs?

Brumby’s Bakeries and Negative Criticism in Social Media COI

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