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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

A response came from a business owner who had the perfect answer on her website and directed the original poster to the website for a detailed reply. When I reviewed the poster’s account, I understood why. Just do it while giving back to the community as well. They don’t read 20 blog posts and comments.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

It isn’t uncommon to see people sharing articles on FriendFeed, including all the images from the post, and then copying the entirety of the text into the comments section. I have earlier written about comment fragmentation and why it matters from an article author’s perspective. FriendFeed specifically is troubling.

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Digg vs. Reddit: Reddit's Staff is Better » Techipedia | Tamar.

Techipedia: Tamar Weinberg

That story hit the front page of Reddit and on Digg , and 67 people voted on my comment : Props to Reddit for visibly interacting with the community it serves. Then, the comments seem more insightful on Reddit. The Reddit comment system is broke. I mean the digg comment system is broke.

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Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development , Social Media On July 9th, 2009, my Strategic Communications team here at Booz Allen held an unconference as an alternative to the traditional All-Hands meeting. Home About Me Speaking Legal-ese My Team Gov 2.0

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Justifying Social Media to the Big Wigs

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Use an open source microblogging service like Yammer or QikCom. If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration.

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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. Home About Me Speaking Legal-ese My Team Gov 2.0

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

The point is that consumers now have a more potent aggregate power: someone with a problem can now reach others with the same problem faster, build a community around this shared problem easily, and mobilize lots of people behind the common cause more efficiently. Not just being talked about but be an active voice in the community.