Twist Image

FEBRUARY 15, 2013

Any tracking of information of consumers without the consent of your consumer is a breach of privacy, right? Some privacy advocates might argue that this is a matter of simple semantics. Marketers are constantly being put on notice for tactics and campaigns that cross the line. compare prices among retailers, the survey says.

Privacy 107

Privacy Retail Wireless Smart Phone 107

The Realtime Report

DECEMBER 18, 2013

Transmission through Bluetooth wireless technology gives your phone precise information about where you are in the store, while GPS transmitters don’t work well indoors and don’t distinguish well between locations only a few feet apart. And what about privacy? How is iBeacon different than using GPS for geo-location?

Apple 149

Apple GPS Retail Wireless 149

yMarketingMatters

JANUARY 19, 2012

Although this has raised privacy issues, I think these will be sorted out. Examples of mobile marketing include SMS text message campaigns, mobile advertising, iPhone/iPad/Android Apps, and mobile video. 250+ million Americans carry mobile phones—over 80% of the nation’s population (Source: CTIA Wireless Association).

Trends 279

Trends Marketing Mobile Wireless 279

Buzz Marketing for Technology

JUNE 27, 2008

Earlier this week Jim Nail, CEO of Cymfony presented a survey that showed almost 60% of marketing and pr professionals don’t get social media and how it is changing communications. Last year, among office colleagues, irritation at my “transferable&# have laptop-wireless-will-work anywhere. Great insights. So Chris, YEAH!

Cymfony 113

Cymfony Badge Skills Comments 113