Koka Sexton

DECEMBER 20, 2009

Social Media Marketing Campaigns: How to Set Goals and Define Your Target Market From DoshDosh: This article talks about the most common goals for social media marketing and includes suggestions on how you can determine your target audience. Use get_bookmarks() instead. How NOT to use your Social Media Marketing Manager!

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

Social Media Marketing Campaigns: How to Set Goals and Define Your Target Market From DoshDosh: This article talks about the most common goals for social media marketing and includes suggestions on how you can determine your target audience. Use get_bookmarks() instead. How NOT to use your Social Media Marketing Manager!

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 28, 2010

FourSquare, Gowalla, Loopt, and other location-aware services are social networks, unifying real connections. Social media doesn’t have to be a challenge thanks to tools that help you track measurement, assess the reach of campaigns, give you updates when someone talks about you, and more.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Growing Your Business: 5 Tips from the Founder of Foursquare (Mashable): Dennis Crowley knows his stuff, and he’s given some good and creative tips to build visibility to his business. Hey, Foursquare was pretty small once! can benefit from online marketing. They’re lucky to have him! Social Media: Measurement and ROI.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. On multiple occasions, I noticed an overlay during their episodes that encouraged users to follow them on Foursquare with a link to a Facebook.com address. The FourSquare/Facebook issue is at best a confusing promotion.

Social Media 217

Social Media Foursquare Marketing Flickr 217