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“The Algorithm,” Explained

Likeable

John spends thousands of dollars on this hobby every year, but he is a social media “lurker” and doesn’t engage with (i.e. The Facebook algorithm knows John loves camping, but never engages with any of your content—so John will never see the ad. Need help optimizing your campaigns and driving results for your business?

Lurker 50
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20 Important TikTok Stats Marketers Need to Know in 2020

Hootsuite

But the viral video app’s success has not come at the expense of competitors like Facebook, Instagram, or even Snapchat. For Facebook, it’s Lasso. With 800 million monthly active users, TikTok is making headway on Instagram, WeChat, Facebook Messenger, Facebook, and Whatsapp. Not yet, at least. Instagram has Reels.

Marketing 145
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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

67 percent of marketers say increasing sales directly attributable to digital marketing campaigns is a top priority this year. As one would suspect, Facebook is the most popular method for sharing interesting content. 7 Facebook Marketing stats. Facebook accounts for 15.8% 71% of online adults use Facebook.

NewsCred 273
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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works. Learn more : The Beginner’s Guide to Facebook Analytics. Learn more: The Facebook Boost Post Button: How to Use it and Get Results.

List 145
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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. 8 brand personalities Facebook and Twitter users hate by iMedia Connection. 30 Tips: The Productivity Guide of Social Media by WebStudio 13.

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Reddit Marketing: What Is Reddit & How Can You Use It As A Marketer?

Keyhole.co

Reddit contrasts other social platforms such as Facebook, Instagram, and Twitter, where timelines and content are generally controlled by algorithms and user profiling. Upvotes work similar to how “liking” works on Facebook, with the exception that each upvote is counted towards an overall score. What is a lurker on Reddit?

Reddit 52